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UnART – Fashion with a twist



Unorthodox. Unusual. Unconventional. Unafraid. Untamed. UnART.

This brand is breaking all conventional norms and creating fashion are art with a meaning behind it. They are a premium street-wear label for those who defy cliches and believe in standing out . Their main agenda – adding character to the clothes they produce. Their designs are chic, trendy, avant-garde inspired by the true stories of real artists, to act as a counterpoint to the trite options you encounter in everyday life. 

Art evokes feeling and creates memories. It tells a story – So do their clothes. Each piece from their collection is inspired by a unique piece of art, designed in collaboration with artists from around Pakistan. Their staunch belief that art is sacred, and mass-producing ruins the novelty of owning an art-piece results in all the pieces being unique and limited edition. When you shop at UnArt, you’re not just buying a piece of clothing, you’re immersing yourself in a story, an experience. You’re buying an art-piece.  

Let’s take a look at some of their designs and the meaning behind them.

​Inzer’s Cognation is an amalgamation inspired by the works of the Spanish artist Gabriel Moreno. Cognation is an ode to connections, an acknowledgement that by being of this world, we are bound to it and it’s creatures by skeins so elaborate, so intricately entwined that they defy imagination. Rendered in thick, dark strokes, Inzer’s art captures these connections in their most primal and tangible form to their most abstract and esoteric articulation, from the vessels that carry blood and the roots of a tree to carry sustenance, to the more abstruse bonds between humans and ultimately the inscrutable connections between a man and his gods. Everything that breathes and everything that doesn’t, is fundamentally intertwined: the world is as one. 

Wassily Kandinsky, hailed as the father of abstract art believed that total abstraction allowed for profound, transcendental expression and that copying from nature only inhibited the process. Kandinsky felt that he could paint music through his brush strokes. In Song, Ajiya Asif borrows from Kandinsky to offer a calming sense of spirituality, conveyed through the universal visual language of shapes and colors. The power of Ajiya’s art lies not in the fact that it evokes emotion, but rather the delicate, mellifluous chords it conjures in the mind of it’s beholder. Song is not merely a painting but rather in the style of the master abstractionist, a true Composition.

In a play on surrealism, Inzer Mubashir captures the delicacy of an innocent mind in the soft, fragile petals of a flower. Yet, the purity that dwells within, seldom escapes the cruelty that resides without. The eye of the beholder twists this innocence and purity, painting it to be vulgar and profane, and the wicked forces of the world, captured in the invasive bees take an inevitable toll as they disrupt the fragile balance of the virgin mind. Thus, it comes to be that even the most beautiful and natural of things is seen as obscene. What once was pure, is now known to be Sullied.

The Weeping Woman – Picasso captured his mistress and muse, Dora Moore’s form in a number of guises, some realistic, some benign, others tortured or threatening. Following the Spanish Civil War, Picasso painted a series of portraits in the Cubist style, each an intricate study of Moore’s anguish.  For Picasso, Dora was a perpetually mourning woman and in this last depiction of her he paints her anguished, sobbing face with a handkerchief held to her face to wipe her copious tears. The painting shines bright with the intensity of the woman’s grief, a raw melancholy that invariably forces the beholder to imagine themselves in the excoriated face of the woman and reflect upon their own torments. 


Bridal Couture Week Day 2 brings more stars on the ramp



Ali Zafar looks dazzling in Balck Sherwani

After the glamorous showcase on Day One, Day Two of the bridal extravaganza was a continuation of the glitz and bridal statements with the country’s acclaimed couturiers, bridal wear designers and retail brands. As always BCW left its audience stunned with its majestic stage, uniquely set for a one of kind fashion show.

On Day Two of the bridal extravaganza kicked off with Emraan Rajput’s earthy hued fusion collection Shalima.

It was followed by Aisha Farid’s Nur un Nissa a collection fit for the Mughal empress.

The next show was by Kausar Sajid with her Parivarsh collection which has revived ancient embroidery techniques over luxe and delicate fabrics for the modern-day bride.

Shakeel’s by Zeeshan Danish’s hand embroidered bridal collection Kimkhwab and Sheeba Kapadia’s Claire De Lune for the new age bride.

Chinyere’s Ishq Nachaye Gali Gali for the woman who presents femininity through unique and beautiful patterns of embroidery, embellishments and motifs.


Humayun Alamgir’s Nawabzada a collection inspired by the fashion choices of the royals, elite and the influential.

Next in line was Embellished by Sadaf Amir’s Bagh e Baharan which featured colours of flowers from all seasons and transformed the ramp into a garden.

Rici Melion’s timeless couture pieces in their latest collection Zyanya, encompassing artisanal craft forms showcasing renditions of Turkish floral, textures and seaming.

Day 2 comes to an end with the return of Lahore’s favourite Maria B. with her collection The Lady of Amritsar.

The audience also witnessed the launch of Tasmina and Zulfiqar Sheikh’s Sacch movie’s latest song. The cast members who braced the runway included debutant Elysée Sheikh paired with Asad Zaman Khan, along with veterans including Ayesha Sana and Uzma Gillani.

Day 2 of the three-day bridal extravaganza had an amazing line-up of celebrities walking for the designers – internationally acclaimed singer and actor Ali Zafar walked for Emraan Rajput, and the stunning queen of television Ayeza Khan walked for Aisha Farid. Nimra Khan graced the ramp for Kausar Sajid, while Urwa Hocane walked for Shakeel’s by Zeeshan Danish while Sanam Jung walked for Sheeba Kapadia’s showcase. The very lively Juggan Kazim walked for Chinyere while singer Falak Shabbir, vlogger Shahveer Jafry and cricketer Hasan Ali walked for Humayun Alamgir. Mawra Hocane walked for Sadaf Amir and Junaid Khan with Zubab Rana strutted down the ramp for Rici Melon. The veteran classical performer Nighat Chaudary added allure to the show during Maria B.’s segment.

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Bridal Couture Week Day 1

The 17th edition of the biggest bridal show extravaganza, Bridal Couture Week (BCW).



Abrar ul Haq performs his Chamkeeli at BCW Lahore

Show one of the bridal extravaganza kicked off with Fahad Hussayn’s collection Labyagawachi trousseau bridal collection.

It was followed by Aisha Imran’s Shadi Mubarik in romantic hues for the charismatic classic bride.

The next was Almirah with its collection Ethnic Seams which drew its inspiration from the splendour and intimacy of Eastern art.

It was followed by Samsara Couture House’s Hayal, inspired from the tulip era in the Turkish Ottoman Empire.

Zonia Anwaar came next with her collection Zoella which was modern yet infused traditional techniques with her signature cuts for the young millennial brides.

Ziggi Menswear’s monochromatic collection Fana – ‘Annihilation of the Self’ which was constructed using luxe fabrics, rich embroideries and motifs inspired from Sufism.

Nitasha Bilal Haute Couture showcased Abooro with her vision of beautiful Mughal legacy, blending them with her revivalist techniques of kora dabka and was awarded the Pantene Rising Star for her beautiful debut collection.

Haris Shakeel who amalgamated embroideries with block and screen printing in his collection Ishq.

Next was Royal Tag’s very aristocratic menswear collection The Royal Ceremony, inspired by the majestic Syon House and Garden in London.

Day one came to an end with globally acclaimed master couturier Nilofer Shahid’s collection Dastaan e Firdaus.

Day one of the three-day bridal extravaganza had an amazing line-up of celebrities walking for the designers – the bhangra king Abrar Ul Haq walked for Fahad Hussayn and Minal Khan showcased for for Aisha Imran. The veteran actor Aijaz Aslam was show stopper for Almirah, while the undisputed queen of our entertainment industry, Saba Qamar graced the ramp for Samsara Couture House whereas Nausheen Shah walked for Zonia Anwaar. Noor Khan walked and ‘Soch The Band’ performed for Nitasha Bilal Haute Couture while Kinza Hashmi closed the show for Haris Shakeel.

The eternal Adnan Siddiqui walked the ramp for Royal Tag and Sarah Khan added allure to Nilofer Shahid’s timeless pieces.

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Bilal Ashraf named most sexiest Pakistani man

The sizzling topless number dharak bharak in Superstar hands Bilal the title of sexiest Pakistani man of 2019



The British Asian publication Eastern Eye names Bilal Ashraf sexiest Pakistani man of 2019. Bilal Ashraf is the only Pakistani actor who makes it into the top 10 of this list based on votes from fans around the world, buzz generated on social networking sites, positive impact, and media attention.

Bilal Ashraf worked hard for Superstar

Speaking exclusively to Daily Paperrazzi Bilal Ashraf was overwhlemed. In his choked up voice  he tried to remain humbled, “I am beyond humbled to be featured as part of a list among such legendary gentlemen.”

Bilal Ashraf expressed his surprised and said he wasn’t expecting this at all. “This has come to me as a surprise and such moments make the struggle and commitment we all put into our work all worth the while. This encourages me to try my best to further myself in my field. I’m extremely grateful.” he added.

This rounds off a great year for the actor, which included a lead role opposite great Mahira Khan in blockbuster film Superstar. Ashraf’s films released so far include Operation 021, Janaan, Yalghar, Rangreza and Superstar.

Bilal Ashraf and Mahira Khan the Superstar onscreen couple of Pakistan

British Pakistani showbiz reporter Asjad Nazir, who founded the list and compiles it annually, praised Bilal and described him as the future of Pakistani cinema. “Pakistani cinema is on the rise globally and that is thanks to a new generation of world-class actors like Bilal. He will lead a future generation of cinema stars that will ultimately help empower his country and inspire others living there,” said Asjad Nazir speaking to the local publication.

Tiger Shroff entered the top 10 for the first time and came in fourth. Pop superstar Zayn Malik came in fifth and TV star Harshad Chopda was ranked sixth. The rest of the top 10 for 2019 were actor Mohsin Khan (8), cricketer Virat Kohli (9), and South Indian superstar Prabhas (10).


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