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PSFW ’19 Day 2 off the ramp!



Here is a roundup of all the collections showcased on Day 2 at the Pakistan Sunsilk Fashion Week 2019.

Rici Melion – Voices

Rici Melion’s Spring Summer 19 collection, ’Voices’ was mental disorders musing in avant-garde men tailoring; with the aspiration of opening up the conversation about mental health, that is predominantly yet a taboo in our society. The collection acknowledged, celebrated and accepted our disorders and differences in a glamorous manner. The collection showcased an amalgamation of precision fits, premium fabrics, luxe details, exaggerated asymmetrical cut lines, classic loose fit pleated silhouettes and bare chested coats, among other things.

Sameer Karasu – High Street Savages

Starting this summer with his debut collection titled “high street savages’ Sameer Karasu took inspiration from various element of fantasy, fiction, glamour, mythology, tragedy and drama. Every garment represented the modern woman in his fantastical world of magic. Witches, warriors, angels and demons were portrayed through his pieces. His immaculate collection used intricate sewing techniques of haute couture, sharp silhouettes with the perfect blend of drapery and softness.

Zasimo – Spring/Summer

Zasimo is Pakistan’s new and unique online destination for the latest western branded high street fashion, sportswear and international brands, providing customers next day order fulfilment. During the show, Zasimo displayed few items from its Spring Summer 2019 ladies’ collections of Dorothy Perkins, QUIZ, Vero Moda, New Look which are just some of the exciting western brands that Zasimo will be offering to its customers online.

Hanah – Love Life Lego

Hanah’s collection had a young vision, enticing designs, bold colors and each outfit celebrated laughter with sleek style. Bold outfits, playful designs, quirky and fun accessories, soft color palettes, sequined blazers, sheer flowy dresses all made fashion statements on the runway. The collection roared summer and spring with pops of neon paired with plains, classic silhouettes and colorful attires.

Chapter 2 – Blending Time And Art Into Threads Of Time

Inspired by the artisan and his craft, the 2019 Spring/Summer collection was spun around time, colour and balance. A labour of love, handwoven fabric is an art that requires time and patience. Time also colours the fabric of the collection: shades of dawn blended with those of dusk; shades of blue ranged from light sky blue to deep midnight; the bold colours of the sun were balanced by the white of the clouds. Daring contrasts vie with delicate fluidity.

Sana Safinaz – Boheme Luxe

Sana Safinaz presented Boheme Luxe, a bridal pret collection. This capsule was inspired by color palettes from Afghan carpets and rugs with references to Mughal art and architecture. Boheme Luxe reinterpreted traditional bridals and fused them with modern boho-chic for relaxed glamour and easy elegance.A

Hafsa Mahmood – Nuqta

Adhering to the fervency of an inquisitive perfectionist child with a sufi soul and a keen eye for the implicit and the unseen, coupled with a passionate drive to independently ferret out the sole starting point of everything and possibly the ‘Nuqta’ that Baba Bulleh Shah referred to, the collection was an ode to the inspiring journey through finding and celebrating the Divine pivot’s existence, and incorporated ‘circle-based’ geometry and science. Fashion forward cuts and geometric patterns left the audience awe-struck.

Mahnoor Azam – Escape

Escape – a reality, defined as “the tendency to escape from quotidian. An indication to retreat from unpleasant realities through diversion or fantasy. The concept explained the journey to escape the inescapable. For how a thing, a habit, has the potential to shut the mind out of reality. Yet different for everyone. The collection was inspired by the behavior of water and how the experience of floating above its surface loosens the raveled mind. 

Zeeshan Mohyuddin – Recursion

The collection ‘Recursion’ took its inspiration from the rule of geometry which revolved around the concept of basic single module; whenever rotated on a single pivot point with size variation created an illusion within the single module.

Saira * Shakira 

Saira*Shakira ‘The Secret Garden’ which was an amalgamation of variety of crafts and ornamentation techniques using sequins and oodles of Brazilian embroidery. These westernized outfits were designed using antiquated aesthetics that evoked an aura of the wild and the free.

The House of Kamiar Rokni 

The House of Kamiar Rokni introduced a diffusion collection. Best described as Neo-folk, the collection was a celebration of ethnicity within a traditional yet global narrative. The collection incorporated multiple traditional textiles and treatments using the ancient art of block printing, the hippie chic sensibility of tie & dye and the richly decorative fabric of brocade, he presented a collection that was unapologetically eastern, within a modern sensibility. From casual to luxury evening and formal wear, the collection had a range of soiree, dholki and mehndi wear and western outfits. Based in cottons, silks and organzas, the House of Kamiar Rokni’s diffusion line will be instantly available to order and buy online and at the studio.

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Couture Craze



Mehdi launched his bridal & couture studio with a bang. The event was attended by the who is who of Lahore’s fashion scene.

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Boulevard One Ramadan Trunk Show!



Dubai: Sadaf M. Khan of Boulevard One organised a two day Ready to wear Trunk Show at Palace Hotel, Down Town Dubai for Ramadan where top designer from Pakistan & South Asia Participated.

Aamir & Annie
Aamir Mazar & Kiran Malik
Aisha Wakas
Amina Shahzeeb
Ana Ali
Anika with friend
Anu Agaarwal
Arsha Khan & Farah Mir
Arshia Khan
FTA girls
Fosia and Amna
Dariha, Ambreen & Maliha
Banu Khatri & Isha
Kokab Zia & Sadaf M. Khan
Mina & Faisa
Najia, Gul & Sadaf M. Khan
Rabia Hayat
Winner 2
Winner 1
Sadaf J. Khan
Sadaf, Aamir & Muskaan
Romana and Yasmeen

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Viva Lawn by Anaya!



Anaya by Kiran Chaudhry launched the most affordable and stylish designer lawn of the season VIVA with a preview at Cosa Nostra.

Ammar, Samaan Abid and Ahmad
Amna and Ayesha
Amna and Saira
Amna Monnoo
Anny and Madiha
Chanda and Samaa
Dilara, Rizwana and Saadia
Dr Amna Ahmer
Mashaal and Rubina
Naila, Aamir and Dr Shahida
Nazia, Shagufta and Afshan
Neha and Zainab
Nimrah, Kiran and Amina
Rana Noman
Rima, Kiran Chaudhry, Shaheen Arshad, Maleeha Akram and Bushra
Salma and Naina

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